Conclusion

In early 2022, Vine completed its first tax season with the implementation of the Genwise Business OS. The Vine team enjoyed effectively zero task slippage. Genwise led the program management of multiple projects for Vine Financial Partners, including:

Data Collection System Implementation — Selected ActiveCampaign, a Customer Relationship Management (CRM) software, configured to Vine’s unique business needs. Additionally, Typeform was integrated into their Business OS to reduce the need for time-consuming back and forth emails to gather data. Genwise integrated its CRM system through the Genwise Integration Process: full team workshops, a 1-on-1 training program, and the selection of an internal Communications Champion to build system expertise.
Business OS Implementation — designed a customized business management system to organize Vine’s workflow management, client management, and data management. Genwise is integrating the Business OS through the Genwise Integration Process: full team workshops, a 1-on-1 training program, and an internal Data Champion to build system expertise.
Automation Software Project Management — Building a customized automation software to eliminate data errors, repeatable human tasks, and reduce team demand. Genwise is managing the Vine Automation Software Development by utilizing the Genwise Business OS: an all-in-one business management platform for organizing your business.

Vine Financial Partners is an active Genwise client and we look forward to sharing growth updates in the months and years to come.

Case Study

VINE FINANCIAL PARTNERS

AUSTIN, TX

How Vine Financial Partners used Genwise to automate client onboarding, implement a project management system designed for their needs, and refine internal processes to hit deadlines and improve efficiency.

Overview

Vine Financial Partners used Genwise to figure out how to improve their company efficiency through automation and process improvements. Genwise’s proprietary discovery process produced and executed a Build Plan to implement a Business OS designed to improve tax season project management which helped the Vine team reduce errors and increase billable hours.

Problem

Christel — the family-minded managing partner of Vine, a business accounting consulting firm that manages more than 70 corporate tax accounts — wanted to organize her systems to streamline her business. Finding and capturing information was disorganized and difficult. Vine generates revenue by managing bookkeeping and repeatable accounting tasks but lacked systems to scale their client, workflow, and data management. Some of the acute problems that faced Vine were:

Tracking team tasks and client data submissions
Effectively onboarding new clients
Instituting a backup and recovery system
Completing bookkeeping and tax submission tasks within IRS deadlines
Searching, capturing, and finding client data and information
Client management problems during tax season. For example, Vine needed time-sensitive documents and tax data to service its clients but the Vine team inevitably became bottlenecked as clients failed to respond with accurate data in a timely manner.
Workflow management (tasks and projects) problems. No system existed to track employee progress or assign specific tasks to the Vine team.

Approach

Genwise helped Vine solve its data and process problems with a two-phased approach. First, Genwise used the Genesis Process to obtain a holistic understanding of Vine Financial Partners’ business model and revenue streams. The purpose of Genesis was to survey and interview their team to assess, model, and design operational improvements and automation for Vine’s data, client, and workflow management.

The proprietary Genwise business process allows us to holistically assess, model, and design operating improvements and automation for Christel and the Vine team.

The Genesis process assessed Vine’s people through surveys and team interviews to produce data insights used to identify automation and process improvement opportunities.
The Genesis process modeled Vine’s revenue streams and workflow through a swimlane process mapping methodology to build a data architecture diagram designed to prioritize automation and process improvements.
The Genesis process designed Vine’s project management plan using Genwise’s proprietary Business OS. The new Vine Business OS manages process improvement initiatives and ensures that Christel’s team is organized and on track with client demand.
The first phase of the Vine project was to complete the Genesis process to yield 1, 2, 3. Upon client approval, we entered the second phase of the project to implement and manage the Vine build plan.

Old

New

Genwise Contributing Partners

Genwise activated our Global Partner Network to engage with Premier HR to meet their rebranding and SEO needs. Genwise selected BizeeBee for their expertise in marketing and sales. Meanwhile, Flaco Creative was focused on the design of the brand and website.

New SaaS Platform

The online portal is where monthly subscription customers can access HR management guides, templates, and resources to run their HR department.

Streamlined Backend Operations

We simplified the backend operations through triggered automation to save money and give Premier HR Advisors more time to focus on servicing clients, not on data entry.

CHRISTEL GUSTAFSON
Managing Partner of Vine Financial Partners
Client Since 2021

What Does Vine Financial Partners Say?

"My biggest problem was figuring out which technology to implement. After trying several solutions nothing seemed to fit. Genwise talked me through all of my technology options to help me make sense of what was right for me and my company. But Genwise is above just implementing. They take a holistic approach that helps put all of the independent pieces to get together. Before Genwise I was trying to build a system with all the wrong pieces."

Improved revenue by 86% in under 1 year

Added new recurring revenue stream

Created a platform to streamline HR Experience

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