Case Study | Vine Financial Partners + Genwise
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CASE STUDY   |   $500K - $1M ARR
AUSTIN, TEXAS 

How Vine Financial Partners streamlined their workflows to increase BILLABLE hours.

Christel Gustafson
Managing Partner

Vine Financial Partners
Client Since 2021

What's Vine Financial Say?

My biggest problem was figuring out which technology to implement. After trying several solutions nothing seemed to fit. Genwise talked me through all of my technology options to help me make sense of what was right for me and my company. But Genwise is above just implementing. They take a holistic approach that helps put all of the independent pieces to get together.

 

Before Genwise I was trying to build a system with all the wrong pieces.

Objective

The streamlined systems and automation to enable Vine Financial Partners to scale their business, meet growing client needs, and achieve greater success.

VFP and Genwise partnered up, and implemented tailored solutions across the organization, automating client onboarding, project management, and other critical processes.

CPA Profile

Christel is a family-minded managing partner of Vine Financial Partner a business accounting consulting firm that manages more than 70 corporate tax accounts. She wanted to organize her systems and streamline her business. Finding and capturing information was disorganized and difficult. Christel’s dream was to streamline internal operations and automate her repeatable accounting tasks. She was tired of all the tedious work. She needed systems to simplify her workflow and data management.​

Main Problems

VFP faced numerous challenges that impeded their growth and operational efficiency.

Delay in onboarding new clients

Streamlining the client onboarding process to reduce delays and enhance client satisfaction.

A growing backlog of client work

Implementing efficient workflows and task management systems to address the backlog and improve turnaround times.

Implementing a data backup and recovery system

Establishing a robust data backup and recovery system to safeguard critical client information and ensure business continuity.

Ensuring timely completion of bookkeeping and tax tasks

Enhancing project management and task prioritization to ensure timely completion of bookkeeping and tax-related tasks.

Managing and locating client information

Implementing a centralized and organized system for managing and locating client information to improve efficiency and accessibility.

Providing timely client communications during tax season

Establishing clear communication protocols and utilizing technology to ensure timely and consistent client communication during peak periods.

Enhancing workflow and task distribution within the team 

Optimizing workflow processes and task distribution among team members to enhance productivity and collaboration.

Our Approach

Genwise addressed VFP's data and process challenges using our proven Genwise Business Assessment. We conducted a comprehensive review of VFP's operations, mapping out the firm's core processes. This enabled us to pinpoint areas where simple yet effective enhancements could significantly boost performance.

Then, we assessed the degree of automation that would best suit Christel and her firm, ensuring a seamless transition and optimal results. Guided by these insights, we constructed a strategic roadmap, laying out the path towards enhanced operational efficiency across the most frequently used procedures.

With this roadmap in place, we began supporting team adoption, transforming the way VFP operates by applying our tailored process improvements to increase her billable hours. This approach allowed us to bring about significant improvements across VFP's operations.

The Solution

Our unique process starts with a Business Assessment which allowed us to comprehensively evaluate, model, and enhance operational efficiency and automation for Christel and the Vine team. At a glance, we guided Christel through three steps.

  1. Planning
    We gleaned a deep understanding of VFP's internal processes and team dynamics using surveys and interviews. With these insights, we pinpoint areas ripe for automation and process enhancement.
     

  2. Building:
    We modeled VFP's revenue streams and workflow using our proprietary swimlane process mapping methodology. This approach resulted in a data architecture diagram designed to prioritize and guide automation and process improvements.
     

  3. Adoption
    We tailored VFP's project management plan using Genwise's exclusive Business Operating System to manages process improvement initiatives and ensures that Christel's team is harmoniously synchronized with her clients.

Our Approach

Genwise addressed VFP's data and process challenges using our proven Genwise Business Assessment. We conducted a comprehensive review of VFP's operations, mapping out the firm's core processes. This enabled us to pinpoint areas where simple yet effective enhancements could significantly boost performance.

Then, we assessed the degree of automation that would best suit Christel and her firm, ensuring a seamless transition and optimal results. Guided by these insights, we constructed a strategic roadmap, laying out the path towards enhanced operational efficiency across the most frequently used procedures.

With this roadmap in place, we began supporting team adoption, transforming the way VFP operates by applying our tailored process improvements to increase her billable hours. This approach allowed us to bring about significant improvements across VFP's operations.

Results

After implementing these improvements, VFP completed its first tax season with effectively zero task slippage:​
 

  1. CRM Implementation
    VFP adopted ActiveCampaign, tailored to Vine's specific business needs, and integrated Typeform to streamline data collection.
     

  2. Business OS Development
    VFP created a custom business management system to improve workflow, client, and data management.
     

  3. Automation Project Management
    VFP developed low-code automation software to minimize data errors and redundant tasks, thus reducing team workload.

Ready to elevate your accounting?

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